Top iContact Alternatives

iContact is an email marketing service for businesses to establish their foot in the digital market and gain more visibility and traffic, which in turn will help them to convert a higher number of leads and hence, greater revenue. iContact focuses on skyrocketing the leads for businesses by helping them in designing high-quality mails, automating the sending process, and analyzing the strategy, which further improves their campaigns.

Ready for the flight?

Companies in their initial phase of digital marketing often feel disappointed with very little to no leads during some tenure despite crashing the emails in thousands of mailboxes every time. Gradually, conversion rates drop even lower, and everyone in the organization starts questioning if the hard work is worth it. iContact comes as a saviour for such organizations because it brings organizations out of this hole and that too, without making everyone work extra hard.

The first solution iContact provides involves designing the mails, and iContact provides assistance in it as the users get the ability to make their emails more fascinating by attaching high-quality images in their mail templates without the need of coding. UI works on drag and drop mechanism, which allows users to make aesthetically pleasing mails while conveying the content at the same time. More views? Done.

Now that designing high-quality mails is easier to do, users must be questioning if they have to take the grind road and send the emails to each of the targeted users individually, as this process itself consumes a lot of time. Luckily for users, iContact allows them to have a taste of Automation, which not only sends the mails automatically but also sends them at a time of the day when there are more chances of getting clicked. Time-saving and sending? Done.

Next, how to decide the best strategy? Well, answer to all these questions lie in a digital marketing technique used by iContact that allows users to design and test two strategies on a few users at a time, and obtain the statistics for both of them. The better one gets implemented for the whole set.

Perfect Landing

Apart from conventional email marketing, iContact also helps users in setting up landing pages as they statistically have better conversion rates. Users get to analyze the performance of their landing pages as well as their email strategies, which depict how users interact and what part of the service fascinates them most. These observations help users to modify their campaigns and go on the runway for the best lead conversion rate.