
LeadSquared
Designed for efficiency across various teams, this platform enhances inside sales, call center operations, and field service management. With an intuitive Service CRM, it streamlines customer support through effective ticket management. Users can also create custom applications tailored to their unique business requirements, driving better marketing outcomes and increased sales.
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LeadSquared Review and Overview
Leadsquared is a platform that simplifies the process of customer acquisition for its users. It offers sales execution and CRM solution, Field force solution, and marketing automation solutions. The sales execution solutions help users in building streamlined workflows and processes that enable in fast selling of services and products. Additionally, the tool offers lead tracking and follow-up features that enable users to employ a more targeted approach and ensure more conversions. Apart from these, the sales automation features provide users with options to eliminate repetitive tasks and focus on increasing sales revenue.
Field force automation
The field force automation helps users in optimizing the field workforce by offering features that enable the tracking and monitoring of agents’ daily work routine. The platform offers options that plan an agent’s routine for the day. This helps in better time management as well as better workforce management. The platform is also capable of suggesting upselling and cross-selling options based on a customer’s purchase history and preferences. The users can also geofence the assigned tasks to their agents. This eliminates errors arising due to incorrect meeting logs.
Marketing automation
Further, options like digital check-in and check-out, a lead distribution based on pin code, navigation guides to meeting location, and setting up meeting reminders are also provided. In addition to these, the platform offers marketing automation solutions. The features offered under these solutions include options to track prospects, list segmentation, initiate Omni-channel communication, create attractive landing pages and emails, and facilitate communication. Apart from these, the solution also offers a range of other targeting options.
One-stop-shop for sales and marketing
These targeting options are capable of suggesting actions based on user intent to drive a lead towards conversion. Integration options with tools like Gotowebinar, Zapier, and Outlook are also on offer. The platform is used by 1000+ businesses around the world. Looking at the various features and functionalities on offer, one can easily conclude that the platform fits the definition of a one-stop-shop as far as sales and marketing is concerned.