Metrikal
Metrikal empowers app marketers by visually connecting App Store Optimization (ASO) and Apple Search Ads (ASA) at a keyword level. By consolidating data from multiple sources, it enables precise measurement of marketing efforts, allowing users to assess the impact on organic rankings and drive data-informed decisions for improved keyword performance.
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Top Metrikal Features
- Keyword-level ASO impact analysis
- Integrated ASO and ASA metrics
- Comprehensive app marketing dashboard
- Visual representation of data
- Real-time keyword tracking
- Automated data gathering from sources
- Actionable insights for ASO strategies
- Side-by-side KPI comparison
- User-friendly interface with no coding
- Historical performance tracking
- A/B test impact measurement
- Organic and paid UA synergy
- Customizable reporting options
- Data-driven decision support
- ASO campaign performance assessment
- Simplified login integration
- Growth-focused metric identification
- Cross-platform data aggregation
- Continuous monitoring of ASO changes
- Confidence in marketing strategies
