Optable
Optable is a data collaboration platform that empowers advertisers and publishers to create secure, privacy-preserving data environments. With advanced clean room technology, users can plan, activate, and measure campaigns while collaborating seamlessly, even with non-customers. Its decentralized identity infrastructure enhances privacy and minimizes data movement, ensuring effective data utilization.
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Top Optable Features
- Privacy-first data infrastructure
- Seamless data collaboration
- Cross-cloud partner collaboration
- Secure advertising campaign activation
- Integrated data clean room technology
- Contextual audience building
- Open-source software integration
- Decentralized identity infrastructure
- Permissioned data clean rooms
- Flash Nodes for collaboration
- Interoperable with data warehouses
- Enhanced site navigation capabilities
- Customizable cookie preferences
- Real-time analytics and insights
- Measurement of advertising effectiveness
- Personalized advertising delivery
- Minimal data movement
- Technical issue identification
- User preference storage
- Future-proof advertising solutions
