Provenance
Provenance equips CPG brands and retailers with tools to authenticate and showcase their sustainability claims, enhancing customer trust. By streamlining supplier data management and aligning marketing strategies with global sustainability milestones, it empowers consumers to confidently make eco-friendly choices while providing brands the insights needed to optimize their impact communication.
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Top Provenance Features
- Proof points database access
- Brand sustainability validation
- Eco-conscious customer targeting
- Supplier data management
- Green claims publishing
- Regulatory compliance support
- User-friendly sustainability dashboard
- Evidence-based marketing integration
- Holistic impact assessment
- Risk and opportunity identification
- Sustainability training series
- Campaign optimization calendar
- Greenwashing regulation updates
- Multi-channel communication tools
- Sustainability progress reporting
- Customer journey enhancement
- Discoverability improvement
- Brand trust building
- Sustainability claims directory
- Scalable sustainability solutions
