
Qualtrics
Qualtrics is an online survey software ideal for enterprise customers with the powerful insight platform. It features Voice of the Customer, employee engagement, market research, academic insight, Net Promoter score, website feedback, customer satisfaction, ad testing, and 360 review. A free account is available. A professional service is available to let the Qualtrics experts build the surveys for you.
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Qualtrics Review and Overview
Qualtrics is a company that provides you with an Experience Management System. This system deals with the collection of data and also with the analysis of this data. It helps you do market research, testing, and customer evaluation through their feedbacks.
Customer Experience Management
It allows you to have conversations with your customers and allow them to choose the medium for this conversation like email, chat, etc. The AI of this system automatically manages all social media reviews, phone calls, etc. The iQ feature of this system analyzes the feedback automatically. This analysis helps in figuring out patterns to predict the behavior of the customer. It allows you to integrate this system with your already existing system to make your responses quick and effective. Overall, it gives you all the options that will lead to the designing of a better product/ service as per your customer’s expectations.
Brand Experience Management
It helps you in monitoring and measuring the performance of your brand. This tool helps in strengthening brand equity. It enables you to create better strategies to create brand awareness. The advertising and the creative designing of the product is an essential part of the brand experience management system. The analysis chart gives you the idea of all the attributes and how they are contributing to promoting your brand. This also gives you the provision of getting real-time brand insights.
Qualtrics iQ
This is a predictive analysis tool available with the experience management system of Qualtrics. It analyzes all the conversational texts and helps in predicting customer’s behavior. The Driver iQ feature helps in predicting the actions required to bring more business. The Status iQ feature helps experts as well as beginners in discovering trends and patterns and produce models accordingly. The Predict iQ feature enables in finding out customers at risk. The complete iQ system reduces the analysis burden of yours and works automatically.
Top Qualtrics Features
- AI-powered insights generation
- Experience Management platform
- Real-time feedback analysis
- Text analytics capabilities
- Actionable recommendations dashboard
- Customer experience optimization tools
- Employee experience enhancement tools
- Automated sentiment analysis
- Conversational feedback collection
- Integration with existing systems
- Customizable survey templates
- Multilingual support options
- Comprehensive case studies access
- Manager effectiveness improvement tools
- Cross-channel experience management
- Advanced reporting features
- Predictive analytics capabilities
- Industry benchmarking tools
- User-friendly interface design
- Global customer support network