Kochava
Empowering advertisers and publishers, Kochava delivers actionable insights for data-driven growth tailored to unique KPIs. By leveraging multi-touch attribution and modern marketing mix modeling, clients can discern which channels effectively drive customer acquisition and retention across connected devices. Its robust fraud prevention tools ensure ad spend is optimized, maximizing yield on premium inventory.
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Top Kochava Features
- Omnichannel app attribution
- Multi-touch attribution
- Privacy-durable growth strategies
- Cost and ROI measurement
- Incremental lift studies
- Real-time outcomes measurement
- Ad fraud detection
- Deep linking capabilities
- Marketing data management support
- Integrated SDK support
- Cross-device tracking
- Offline outcome measurement
- Footfall visitation tracking
- QR code analytics
- Campaign performance insights
- Custom KPI dashboards
- Strategic services for optimization
- Educational resources and guides
- Built-in integrations with ad networks
- Single source of truth.
