Lumen
Lumen leverages cutting-edge eye-tracking technology to analyze consumer attention throughout the customer journey. By utilizing the largest opt-in panels, it gathers passive visual attention data, transforming webcams into high-quality sensors. This data enhances media planning and creative testing, driving improved return on ad spend and brand lift through predictive models and integration across advertising tech stacks.
Top Lumen Alternatives
EyeQuant
EyeQuant revolutionizes user experience design with its advanced eye tracking software that predicts how users will engage with websites, emails, and social media.
Eyetracker
Offering tailored eye tracking services across the UK and Europe, this solution combines mobile and static eye tracking to analyze customer interactions with products.
PyGaze
PyGaze serves as a user-friendly platform for creating complex experiments in cognitive neuroscience.
SmartGaze
SmartGaze automates the gaze-coding process for eye-tracking research, utilizing advanced AI to analyze wearable footage with precision.
VisualEyes
VisualEyes offers innovative eye-tracking simulation technology that achieves 93% predictive accuracy.
Smart Eye AI-X
The AI-X is a cutting-edge eye tracker engineered for screen-based research, accommodating displays up to 24 inches.
Cognitive3D
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Featuring a user-friendly interface, it allows researchers to easily calibrate eye trackers, collect data, and...
Eyezag
This browser-based approach significantly lowers costs and accessibility barriers, allowing researchers to gather visual data...
eye square
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Gaze Intelligence
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TrueGaze
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GazeCloudAPI
By registering the domain and including a simple script, developers can capture user gaze data...
Top Lumen Features
- Industry-leading eye-tracking technology
- Real-time attention measurement
- Passive data collection
- High-quality webcam integration
- Predictive attention modeling
- Comprehensive research services suite
- Media planning optimization
- Creative testing insights
- Integration with ad tech stack
- Largest global opt-in panels
- Advanced machine learning techniques
- Enhanced brand lift measurement
- Increased ad efficiency metrics
- Data-driven media buying strategies
- Detailed customer journey analysis
- Scalable data collection
- Conference-recognized innovation
- Cross-device eye tracking
- Automated reporting capabilities
- Attention tags for precision targeting
