Placed
An advanced attribution software, Placed enables marketers to measure the impact of ads across multiple channels, utilizing real-time geofencing and powerful point-of-interest data. Its geospatial visualization tools facilitate audience targeting and consumer proximity analysis, creating tailored, location-aware experiences that optimize campaign effectiveness and drive in-store traffic.
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Top Placed Features
- Omni-channel attribution tools
- Ad impact measurement
- Audience targeting capabilities
- In-market consumer reach
- Consumer proximity analysis
- Custom real-time geofencing
- Robust POI data access
- Precise venue insights
- Geospatial visualization tools
- Mapping analytics workspace
- Custom geospatial applications
- Location-aware experience building
- Global POI API integration
- Accurate place data utilization
- Developer-centric tools
- Multi-touch attribution methodology
- Campaign performance reporting
- Daily updates for optimization
- Privacy-protecting data practices
- Expert marketing support services
