Synetiq
Leveraging advanced biometric technology and neuroscience, this emotional data and marketing intelligence company empowers over 80 premium advertisers across Europe to drive business growth. By measuring brain waves, heart rate, and eye movements, it quantifies human emotions, providing actionable insights to optimize campaigns, enhance engagement, and minimize production risks.
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Top Synetiq Features
- Biometric emotion tracking
- Real-time performance analytics
- Competitive market benchmarking
- Neuroscience-driven insights
- Safe idea testing environment
- Consumer feedback collection
- Media optimization recommendations
- Brand engagement analysis
- Cost-effective production strategies
- Emotion quantification metrics
- Heart rate variability measurement
- Eye movement tracking
- Skin conductance assessment
- Creative optimization tools
- Audience segmentation analysis
- Risk minimization strategies
- Standardized testing methodology
- Video ad effectiveness scoring
- Cross-platform data integration
- Comprehensive market understanding
