Top WordStream Alternatives and Overview

WordStream is a web-based advertising management solution provider platform that allows advertisers to integrate their google words, binge advertisements, Facebook campaigns, from a central dashboard, which is the software solution of its sort to provide funded social management platform.  The software aims to ease down every function of online advertising from the formation of advertisements to campaign monitoring. It consists of a minute clock that enables the advertisers to modify their PPC and various social campaigns based on brilliant and customized recommendations of a users’ account data.

They are also allowed to make changes across the overall accounts without wasting any time surfing through the unnecessary data while making it simple for them to recognize core sectors of their account that can be corrected for further gains. Additionally, it assists its users to manage geographical locating, keyword execution, and performance declaration and call tracing. It also offers several tools for marketers to securely examine the strengths and weaknesses of the word accounts while providing personalized support and detection practices. 

Campaign management and optimization

This feature involves paid keyword optimization that assists in locating the correct keywords to direct the traffic directly to the required website. There are bid rules that allow you to set rules to minimize the irrelevant costs and maximize the conversion of sales from your keywords. D creation and editing allow you to manage and make bulk upload modifications to various platforms. Scenario planning allows the user to predict the clicks, costs conversions and the rate of investments based on the costs incurred, enabling you to estimate authentic results before the running of the campaign. Also, there is portfolio bid optimization that automates the bid modifications based on ROI to allow you to receive returns in dollars. These actions are performed through offline capabilities that quickly make bulk changes with the help of your screen editors.

Analytics and administration

This feature involves advertisement and conversion tracking and helps to trace the effectiveness of the ads and several campaigns that are obtaining positive responses in return for the clicks and conversions. Extensions can manage ad extensions like site links, retargeting, and application-based downloads. Product listing ads helps to support and allow its users to edit ads and track their performances. Also, budget execution and marketing is the feature that is used to set the budget proposals and automate its implementation with managing capabilities. Reports and attribution allow users to create reports to drive specific metrics and key identifiers. It tracks the path of its users that visit the website through paid search options and convert them into customers.

Company Name: WordStream, Inc.

Company Address: 177 Huntington Ave, Boston, MA 02115, USA

Founded in: 2007