
Remarkety
Remarkety leverages eCommerce data and predictive algorithms to craft powerful Email, SMS, and Social campaigns that enhance customer engagement and drive sales. By personalizing communications based on shopping behavior, it effectively converts website visitors into loyal customers, maximizing lifetime value and facilitating growth through automated, targeted outreach.
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Remarkety Review and Overview
Email marketing services are an essential part of any E-Commerce platform's success. People often abandon their purchase decisions halfway through the process, and this generates a considerable loss for E-Commerce platforms. It is necessary to remind them about their shopping cart and try to bring them back by offering custom discounts.
Abandoned Cart Recovery
Often, we see people adding items to cart, and then logging out of the E-Commerce website and completely forgetting what they have added. Remarkety has an abandoned cart notification service where users can be notified about what they left unpurchased.
It sends email messages based on real-time signals and user's behavior to automate the purchase process leading to minimal abandoned cart incidents.
AI-based product recommendations
Remarkety suggests products to the user based on AI and Machine learning optimized data. Including product recommendations in emails is done using the drag and drop method. This feature ensures that people who buy something can get accessory recommendations automatically – in the case of smartphones and computers, people can be easily led to purchasing recommended accessories like screen protectors, covers, etc.
Integration of Social media features
Optimize your email campaigns using smart social media integrations. It allows you to enhance your social media presence with intelligent E-Commerce data. Use the data to power your Facebook Ads and build a niche audience. Create segments that can be easily exported to Facebook in just a few clicks.
It allows E-Commerce players to target people who find email campaigns uninteresting and flag as spam, and also inactive users and VIPs.
Personalized discount coupons
Remarkety enables E-Commerce platforms to send custom discount coupons to its customers to increase user engagement and doubles the purchase rate. It can easily select which customers are eligible for discounts and automatically generates coupon codes for them.
This ensures that customers are interested in buying the products, as they are more attracted to tailor-made discounts offered by brands – both online and offline. Remarkety enables companies to take advantage of this fact to drive-in sales.
Easy to design email templates
The design of an email template can be a deciding factor in user engagement. With Remarkety, it is easy to design catchy emails using the drag and drop editor. It features a wide variety of pre-built templates that can be added to the email design and easily personalized. You can also upload custom HTML based templates for further control over the design.
Top Remarkety Features
- Email and SMS integration
- Predictive algorithms for segmentation
- Automated follow-up campaigns
- Personalized product recommendations
- Abandoned cart recovery
- Visitor email capture popups
- Long-term customer relationship building
- Data-driven campaign optimization
- ROI tracking dashboard
- Seamless integration with eCommerce platforms
- Customizable email templates
- Real-time shopping behavior analytics
- Easy-to-use user interface
- Simplified automation rule setup
- Comprehensive performance reporting
- Customer win-back strategies
- Reward program creation
- Advanced customer segmentation
- Cross-channel marketing capabilities
- A/B testing for campaigns