Top Invoca Alternatives

Almost every company or firm is using digital marketing to market their goods or services. This type of marketing includes an option of calling meant for the customers. These calls play a vital role in the marketing strategy. The tracking and the overall analysis can predict the working of the ad campaigns in the field of marketing. Invoca is one such company that can do “AI-powered” call tracking and analysis.

Why Invoca?

The AI-powered speech analytics technology of Invoca helps to analyze the conversation, which in turn segregates the purchase, appointments, and applications. It helps in the prediction of the outcomes of a campaign that can be used to improvise your existing marketing strategy.

Working of Invoca

The Signal AI feature of Invoca helps in creating insights related to the call conversations, which are essential for further planning. These insights enable you to uncover the uniqueness in the conversation pattern, which leads to better campaigning. This also helps in categorizing calls according to either particular subject or similar patterns. This helps in choosing the correct platform for respective audiences.

It helps you in choosing the right campaigns to invest in by finding out which calls are getting conversions. It has a centralized structure so that you can manage all the campaigns in one place. One of the important features of Invoca is its integration in various tools, some of which are Google ads, Microsoft Advertising, Facebook, Adobe Experience Cloud, etc.

How it helps small organizations?

Invoca not only provides the call tracking facility to large organizations but does have this solution made for local agents and dealers. These agents/dealers can have a detailed and structured analysis of the calls. Above this, connecting the right caller to the right service provider is necessary, and that is done by Invoca. Overall, it optimizes the call data, which helps in measuring campaign performance.

Security

Any organization has the security of its data of utmost importance. Invoca keeps all the data in a very safe and secure manner, along with its easy access to an authorized user. It uses the cloud, which makes the data available whenever and wherever you need it. Proper monitoring by Invoca increases its security as well as efficiency.