Newsweaver

Newsweaver

By: E-Search Limited

Newsweaver is a leading communication software developer with 2 solutions; one meant for internet communication and the other for email marketing. Newsweaver’s easy, measurable and powerful software helps thousands of uses across the world, delivering engaging, relevant and targeted communications. The enterprise solution from Newsweaver allows complex, large organizations for radically improving their communications, while boosting their control and consistency of messaging throughout the business.

From: Ireland Web Visibility: 42.63%
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Newsweaver Review and Overview

Newsweaver is an email marketing tool that personalizes the emails sent to clients based on their behavior and location. The segmentation feature offers to categorize the people automatically depending on the rules customized. Above all, the tool provides cognizance about the performance of the campaigns.

Bind with people

Newsweaver helps the company to personalize the emails sent to customers depending on various parameters. The user can customize the content according to the demographics and client history with the organization. Also, it issues several options to design templates from scratch. It adds social sharing tools so people can share the emails instantly. This approach increases the reachability of promotions. Insertion of live twitter feed to the newsletter is also possible using Newsweaver.

Automate the campaign

Employees can segment their clients by creating conditions. Newsweaver groups the contacts automatically when they meet the requirements specified. Hence, it is easy to send messages for a similar category of clients with just a click. Furthermore, the tool produces an interactive newsletter that increases engagement among people. It inserts videos and images into the articles improvising its appearance.

Have a bird’s eye view

Newsweaver furnishes insights from the data to analyze the impact of the campaign. It calculates the number of opens, declines, and shares of the emails. Hence, the organization can examine its performance over an extended period. Besides, event management is also possible through Newsweaver. The tool forwards invitations with an add-on registration facility. It sends automatic confirmation mails on event registration and remainders regarding the dates.

Company Information

Company Name: E-Search Limited

Company Address: 2200 Airport Business Park, Kinsale Road, Cork, Ireland

Founded in: 1996

Top Features

Interactivity
  • Interactive Newsletters
  • Attention-grabbing Articles
  • Incorporate Multimedia
  • Embedding Videos & Slideshows
  • Embedding Surveys & Polls
  • Embedding Forms
  • Adding Social Sharing
Measurement
  • Real-time Insights & Metrics
  • Email Tracking & Reporting
  • Quick-view Dashboard
  • Click Maps
  • List Hygiene
  • Google Analytics Integration
  • Scheduling Reports
  • Interactivity Measurement
  • Summary & Content Popularity
  • Benchmarking Results
Social Media
  • Attracting New Subscribers
  • Social Activity Measurement
  • Feedback & Interaction Promotion
  • Content & Offers Reach
  • Email Sharing
  • Embedding Twitter Feed
Segmentation & Personalization
  • Easy-to-use Segmentation Tools
  • Automated Generated Lists
  • Behavioral Segmentation
  • Article Level Personalization
  • Words & Phrases Personalization
  • Local & Regional Content
  • Historical Behavior Data