White Label DSP
This White Label DSP marketing automation software empowers ad tech platform owners with robust tools for optimizing media buying. The innovative Traffic&Bidding Overview feature allows users to pinpoint issues in ad requests, analyze campaign performance by targeting criteria, and refine bidding strategies, ultimately enhancing profitability and client relationships through data-driven insights.
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Top White Label DSP Features
- Traffic&Bidding Overview tool
- Real-time analytics capabilities
- Comprehensive campaign performance breakdown
- Device type performance insights
- Location-based performance analysis
- Demographic targeting performance data
- Quick diagnosis of traffic issues
- Root cause identification for dropped requests
- Enhanced supply partner collaboration
- In-depth bidding strategy analysis
- Customizable filter lists management
- Geo-targeting settings adjustment
- Spending limit per campaign control
- Easy troubleshooting for campaign settings
- Automated performance reporting tools
- Data-driven advertising strategy testing
- Ongoing performance refinement process
- Insightful KPI tracking
- Trend identification and analysis
- User-friendly admin interface.
