Top WIDEO Alternatives and Overview

It is almost a given that video content ensures a higher engagement rate as compared to any other medium. This makes it even more important for brands to keep producing video content continuously or risk losing their target audience to competitors. Therefore, most brands these days focus on having a special video content strategy apart from the general online marketing strategy. Video marketing also comes with its own set of challenges. Content creation and curation are two of the many challenges that brands and their marketing teams have to face while executing video marketing strategies.

Pain points in video marketing

While brands with a larger presence and footprint find it easy to scale their video marketing efforts, the smaller ones suffer from lower ROIs. Moreover, creating video marketing campaigns involves significant investment into technology and manpower which makes infeasible for smaller brands. To help them overcome these constraints and implement their share of video marketing strategies, Wideo offers a video creation and editing platform. The platform can be used by users to create different types of videos such as animation videos, promo videos, marketing videos, slideshows and Instagram stories.

Benefits

Users can create a video using the platform in a matter of a few minutes and they can also download it and share across various other platforms for better reach. Additionally, the platform also offers the option of creating slideshow presentations using pre-designed templates and styles to create a lasting impression on the viewer’s mind. Other useful tools offered by the platform include tools like the colour palette generator, storyboard creator, and free text-to-speech software among others.

Other useful tools

The colour palette generator instantly recommends the colours suitable for a particular brand and helps save time spent on ideating and formatting. A storyboard creator is an important tool as it lets users create a road map for the video and gives it a sense of direction and shape. It also helps the creators to identify the various touchpoints and peak points in the video and use them to market the product effectively. Users can try out the platform before committing for a paid plan with the seven-day free trial.

Company Name: Wideo Inc.