By: Appier

Appier is an AI-powered marketing automation software that helps businesses and enterprises address the most challenging marketing constraints. Spread extensively across the Asia Pacific and European regions, and the company has three major platforms to deliver its services—AIQUA, AIXON, and CrossX. All three platforms leverage the power of AI to drive customer engagement, understand customer behavior patterns by analytical data science, and cross-advertisements. The company intends to generate maximum business efficiency and drive ROI & retention.

Top Appier Alternatives
  • Keap
  • Gist
  • HubSpot
  • Systeme
  • Mautic
  • rewardStyle
  • Omnisend
  • Influence
  • Emarsys
  • Bronto
  • Ontraport
  • Act-On
  • Demandbase
  • SALESmanago
  • Radius
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Top Appier Alternatives and Overview



Keap (Formerly known as Infusionsoft) helps to organize, automate, and grow your business with tools designed to turn leads into customers, and customers into loyal customers.

By: Infusion Software, Inc. From USA


Gist is a suite of application organizations use to market, communicate, and sell with their clients.

By: Gist
Based on 12 Votes


HubSpot is an inbound marketing and sales software designed to help grow your business.

By: HubSpot, Inc. From USA
Based on 401 Votes




By: Acquia
Based on 39 Votes


rewardStyle is a fashion and lifestyle based firm that connects various brands, influencers and consumers via its networks, and drives growth for everyone by distributing original and the latest content in the fashion industry.

By: rewardStyle
Based on 3 Votes


It allows users to create channels to create automation workflow such as SMS, email, Facebook...

By: Omnisend From United Kingdom
Based on 43 Votes


It extracts the real-time information from your web portal and displays it on social proof...

By: Influence
Based on 10 Votes


By: Emarsys
Based on 6 Votes


It features cart recovery system, advanced segmentation, business automation, eCommerce integrations, detailed reporting, list management...

By: Bronto Software, LLC From USA


It features ONTRAPORT mobile CRM, ONTRAmail, coupon codes, affiliate system, order forms, business automation, ONTRApages...

By: Ontraport, Inc. From USA
Based on 11 Votes


There are various products offered in the Act-On platform, including SEO, social media, website prospecting...

By: Act-On Software, Inc. From USA
Based on 24 Votes


It allows you to attract valuable companies, engage your target accounts, convert your target accounts...

By: Demandbase, Inc. From USA
Based on 22 Votes


It features lead nurturing, lead generation, sales intelligence, inbound marketing, big data marketing, and more...

By: SALESmanago From USA
Based on 14 Votes


It features Radius Insight to provide behavior analysis of your customers, as well as customer...

By: adius Intelligence Inc. From USA
Based on 7 Votes

Appier Review and Overview

Appier, which established in 2012, is a technology company that delivers AI platforms to businesses to solve their most critical business challenges. Their team of 400 employees comprises of engineers and computer science experts in the fields of marketing, distributed systems, data analysis, and AI. Appier has over 15 offices spanning across multiple countries throughout Europe and Asia Pacific regions. Moreover, Appier's clientele includes more than 1,000 global agencies and brands. The company's strategic business initiatives through mergers & acquisitions as well as partnerships have helped it not just to strengthen its product portfolio, but also expand its regional foothold.

Customer Engagement Platform

Appier's customer engagement platform, AIQUA, provides automated customer assistance throughout their business journey. AIQUA can support different channels to help companies in reaching various targeted audience categories, including messengers, SMS, push notifications, email, app, websites, and more. Their multichannel marketing complements the other exclusive services of AIQUA, such as delivering intelligent recommendations and enabling hyper-personalization. The software can address the exact requirements of first-time visitors and helps to convert them into consumers. The software can also re-engage customers across multiple channels.

Data Science Platform

AIXON is the company's data science platform, which can compile and analyze customer data to ease the understanding of target audience categories for businesses. The software leverages the power of AI to predict future actions of customers and align them with your business goals. AIXON can build comprehensive customer profiles by unifying data from various websites, apps, and CRM. After that, it refines the data with external data so that businesses can easily understand exact customer requirements. AIXON can quickly deploy several AI models to understand analytical insights.

Cross Advertising Solutions

Appier's intelligent advertising solution, CrossX, can utilize AI for predicting the most suitable audience segments as well as the most favorable bidding price to generate maximum lead conversions and sales. The software can understand customer behavior patterns across multiple channels and deploys the information to target the right people with the right kind of information at the right time. CrossX intends to drive maximum ROI and retention through smart audience solutions and extensive branding campaigns.

Company Information

Company Name: Appier

Founded in: 2014